The DoubleThink Branding Strategy For Coca-Cola Classic:
Coca-Cola
Classic represents the entire spectrum of American Values. It's bigger than
sparkling sugar water.
It has the opportunity to succeed where government has failed.
For this reason alone, it is one of the few American Brands that can serve as
our Goodwill Ambassador in these trying times.
And deliver on the promise of value and quality surpassed by none.
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Photo: Jeffrey Wells |
Photo: Gary John Norman/ Getty/Image Bank |
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Photo:Steve Cassimo/Getty/All Sport Concepts |
Photo: Getty/ Digital Vision |
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Photo: Marine: Getty /Comstock Wall: Ron Chapple / Getty/ Think Stock
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Photo: Keith Brofsky / Getty / Stone |
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Photo: Getty/ Photodisc Blue |
Photo: Muscian: Ryan McVay/Getty/Image Bank Subway: Getty/Photodisc Green |
